OUseful.Info, the blog…

Trying to find useful things to do with emerging technologies in open education

Identifying the Twitterati Using List Analysis

Given absolutely no-one picked up on List Intelligence – Finding Reliable, Trustworthy and Comprehensive Topic/Sector Based Twitter Lists, here’s a example of what the technique might be good for…

Seeing the tag #edusum11 in my feed today, and not being minded to follow it it I used the list intelligence hack to see:

- which lists might be related to the topic area covered by the tag, based on looking at which Twitter lists folk recently using the tag appear on;
- which folk on twitter might be influential in the area, based on their presence on lists identified as maybe relevant to the topic associated with the tag…

Here’s what I found…

Some lists that maybe relate to the topic area (username/list, number of folk who used the hashtag appearing on the list, number of list subscribers), sorted by number of people using the tag present on the list:

/joedale/ukedtech 6 6
/TWMarkChambers/edict 6 32
/stevebob79/education-and-ict 5 28
/mhawksey/purposed 5 38
/fosteronomo/chalkstars-combined 5 12
/kamyousaf/uk-ict-education 5 77
/ssat_lia/lia 5 5
/tlists/edtech-995 4 42
/ICTDani/teched 4 33
/NickSpeller/buzzingeducators 4 2
/SchoolDuggery/uk-ed-admin-consultancy 4 65
/briankotts/educatorsuk 4 38
/JordanSkole/jutechtlets 4 10
/nyzzi_ann/teacher-type-people 4 9
/Alexandragibson/education 4 3
/danielrolo/teachers 4 20
/cstatucki/educators 4 13
/helenwhd/e-learning 4 29
/TechSmithEDU/courosalets 4 2
/JordanSkole/chalkstars-14 4 25
/deerwood/edtech 4 144

Some lists that maybe relate to the topic area (username/list, number of folk who used the hashtag appearing on the list, number of list subscribers), sorted by number of people subscribing to the list (a possible ranking factor for the list):
/deerwood/edtech 4 144
/kamyousaf/uk-ict-education 5 77
/SchoolDuggery/uk-ed-admin-consultancy 4 65
/tlists/edtech-995 4 42
/mhawksey/purposed 5 38
/briankotts/educatorsuk 4 38
/ICTDani/teched 4 33
/TWMarkChambers/edict 6 32
/helenwhd/e-learning 4 29
/stevebob79/education-and-ict 5 28
/JordanSkole/chalkstars-14 4 25
/danielrolo/teachers 4 20
/cstatucki/educators 4 13
/fosteronomo/chalkstars-combined 5 12
/JordanSkole/jutechtlets 4 10
/nyzzi_ann/teacher-type-people 4 9
/joedale/ukedtech 6 6
/ssat_lia/lia 5 5
/Alexandragibson/education 4 3
/NickSpeller/buzzingeducators 4 2
/TechSmithEDU/courosalets 4 2

Other ranking factors might include the follower count, or factors from some sort of social network analysis, of the list maintainer.

Having got a set of lists, we can then look for people who appear on lots of those lists to see who might be influential in the area. Here’s the top 10 (user, number of lists they appear on, friend count, follower count, number of tweets, time of arrival on twitter):

['terryfreedman', 9, 4570, 4831, 6946, datetime.datetime(2007, 6, 21, 16, 41, 17)]
['theokk', 9, 1564, 1693, 12029, datetime.datetime(2007, 3, 16, 14, 36, 2)]
['dawnhallybone', 8, 1482, 1807, 18997, datetime.datetime(2008, 5, 19, 14, 40, 50)]
['josiefraser', 8, 1111, 7624, 17971, datetime.datetime(2007, 2, 2, 8, 58, 46)]
['tonyparkin', 8, 509, 1715, 13274, datetime.datetime(2007, 7, 18, 16, 22, 53)]
['dughall', 8, 2022, 2794, 16961, datetime.datetime(2009, 1, 7, 9, 5, 50)]
['jamesclay', 8, 453, 2552, 22243, datetime.datetime(2007, 3, 26, 8, 20)]
['timbuckteeth', 8, 1125, 7198, 26150, datetime.datetime(2007, 12, 22, 17, 17, 35)]
['tombarrett', 8, 10949, 13665, 19135, datetime.datetime(2007, 11, 3, 11, 45, 50)]
['daibarnes', 8, 1592, 2592, 7673, datetime.datetime(2008, 3, 13, 23, 20, 1)]

The algorithms I’m using have a handful of tuneable parameters, which means there’s all sorts of scope for running with this idea in a “research” context…

One possible issue that occurred to me was that identified lists might actually cover different topic areas – this is something I need to ponder…

Written by Tony Hirst

June 9, 2011 at 6:55 pm

2 Responses

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  1. Looks interesting, Tony. I can see applications for social media/PR agencies looking to build ‘influencer lists’ as this could take some of the legwork out of finding influencers around particular topics/events…

    Steph Gray

    June 9, 2011 at 7:32 pm

    • @steph yes, i can see there may well be PR opportunities in this… if there are any ideas you have/would like to test out, let me know :-)

      Tony Hirst

      June 9, 2011 at 9:11 pm


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